There's been a lot of chatter recently about group coaching being "dead." But is it really? Let's break down why group coaching is far from over and how it’s just evolving with the times.

The Skepticism Around Group Coaching

Some people claim that in our fast-paced world, no one wants to spend time on group calls anymore. They argue that we prefer bite-sized, instantly accessible information. While it's true that convenience is important, group coaching offers something unique that quick snippets of info just can't provide: community and connection.

Redefining Group Coaching

The traditional model of group coaching—think six to eight weeks with hour-long weekly calls—might feel outdated. But group coaching doesn’t have to fit into this old mold. The real magic of group coaching is its flexibility. You can design it however you want to meet the needs of your clients.

Innovate to Keep It Fresh

If group coaching feels stale, maybe it's time to shake things up. Try new formats like shorter, more frequent sessions, hybrid models, or intensive workshops. How about ten-minute daily check-ins instead of hour-long weekly calls? Or maybe a mix of live and recorded content? The options are endless.

The Power of Community

One of the biggest draws of group coaching is the sense of community it creates. People join group coaching programs not just for the information, but for the support and camaraderie. The collective energy and shared experiences are incredibly powerful and can lead to profound personal growth.

Keeping Evergreen Programs Exciting

For those running evergreen programs, staying innovative is key. Regularly reassessing and tweaking your program keeps it exciting for both you and your clients. Often, the changes you feel like making are exactly what your clients need too.

Embrace Change

Change can be scary, but it’s necessary for growth. Don’t be afraid to mix things up—whether it’s trying a new format, adding different support mechanisms, or updating your content. Your clients will appreciate the fresh approach, and you’ll stay motivated and engaged.

Group Coaching Isn’t Dead—It’s Transforming

The idea that group coaching is dead is more about perception than reality. If your current group coaching setup feels off, ask yourself: are you stuck in a rigid structure, or is there room to innovate? By experimenting and finding what works best for you and your clients, you can create impactful group coaching experiences.

Group coaching offers unparalleled collective transformation and personal growth. By staying flexible and innovative, you can keep it relevant and powerful. So, is group coaching dead? Not at all. It’s just evolving, and those who embrace this change will continue to thrive.